2. The “Oh-Help Writing Is HARD”, Give Me Strength! Blog.
This type of blog shares the woes and the delights of the author’s life. Be wary however, this type of blog lends itself to whining. NO WHINING.
If you create this kind of blog, remember: link to your blog in the back matter of your books, and as in the Announcement blog, reward your readers with a freebie, and ask them to join your mailing list.
Re mailing lists. There are many different providers. I’ve been with aweber for a decade, and adore them. It doesn’t matter which list provider you use, as long as you create a list.