1. Think “short”, and write your blurb FIRST
The key to writing short and publishing fast is to choose something you know well. It cuts down on the research. If you’re writing a short story, choose a genre you know and love. For me, that’s the mystery genre.
Similarly, if you’re writing nonfiction, write about what you know. It can be anything, from how to bake cookies to how to sell on eBay. Once you’ve chosen a nonfiction topic, choose a slant. Your “slant” is your angle; your point of view, or opinion. For example, if you’re writing about cookies, your slant could be baking perfect chocolate chip cookies, from scratch.
Once you’ve chosen your genre, or topic and slant, write the blurb — the book description. In traditional publishing, the blurb is the back cover copy. In self-publishing, as we’ve said, it’s the book description.