Author marketing on Facebook: pay up
So, what’s happening? The latest changes affect authors who are currently marketing on Facebook, and of course those who want to include Facebook in their marketing in 2018.
One change which will be appreciated by many is that Facebook has decided to control clickbait. Unfortunately, the primary algorithm change which directly concerns authors who are advertising on Facebook is the withering of organic reach.
Angela Booth
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Author Marketing On Facebook: Is It Doomed?
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