Blogging: Still The Answer, Whatever The Question

So, after two decades, why is blogging still important?

Because…

Blogging is free (more or less) promotion

It’s simple. Blogging is promotion.

When you stick your name on a blog, at the very least, you’re advertising yourself, and taking baby steps to building your writers’ platform.

Yes, “exposure” is a crock. But promotion is part of marketing, and it’s essential. Even if it takes time and energy.

via www.fabfreelancewriting.com